Funding Narrative Power 101: From Communications to Systems Change
March 9 , 9:30 am – 11:00 am PDT
Blue Sky Funders Forum is excited to co-sponsor this interactive workshop, Funding Narrative Power 101: From Communications to Systems Change. Join us and our partners at Health and Environmental Funders Network (HEFN) on March 9th to connect with peer funders and explore different ways to invest in narrative infrastructure that inspires action.
Questions? Reach out to Berkeley (berkeley@blueskyfundersforum.org).
Who gets to shape how society understands health and harm, what is true and trustworthy, what is possible, who belongs and who is deserving? In a time when concentrated power holders control the media landscape but popular uprising is growing, conversations about the environment; health; and politics have never been more polarized. The competition for narrative power is taking center stage, but how do narratives gather power in the first place?
Please join us for a 90 minute interactive workshop with your funding peers that will provide:
- Simple frameworks to understand what narrative power building is and what it practically means to fund narrative infrastructure
- An appreciation for how different aspects of narrative work reinforce one another and an understanding of the role for collaborative, cumulative and/or complementary funding
- Insights on how funding can support an ‘influence loop’ that leads individuals to take action, rather than more passive communications strategies that can have limited impact
- Individual and small group reflection to sharpen what role you and your colleagues are interested in playing, where you may want to invest in the future, and how you may need to create internal “buy in” for narrative work at your organizations
Folks who are funders or consultants in philanthropy are welcome to participate in the workshop regardless of whether your organization has ever funded narrative and communications work. Participants are strongly encouraged to attend for the full 90 minutes.

